Privacy Policy

PURA (Purachem for Smart Solutions and Supplies) is the data controller for information collected through puraegypt.com and our direct business services. For certain omnichannel features, we may process data on behalf of our business customers as a data processor.

We may collect the following categories of data:

• Account data: name, email, phone number, company name, job title.
• Authentication data: Facebook/Meta user IDs, access tokens, WhatsApp Business account IDs, and permissions granted through Meta platforms.
• Messaging data: messages, conversation metadata, contact lists, and channel identifiers processed through our CRM and omnichannel tools.
• Usage data: log files, IP address, browser type, device information, and product usage analytics.
• Support data: information you submit through contact forms, email, or WhatsApp.

We use personal data to:

• Provide, operate, and improve our CRM, SaaS, and omnichannel services.
• Authenticate users and connect Meta/WhatsApp/Facebook/Instagram channels on your behalf.
• Send service notifications, security alerts, and support responses.
• Comply with legal obligations and enforce our Terms of Service.
• Prevent fraud, abuse, and unauthorized access.

When you connect Meta products (Facebook Login, WhatsApp Cloud API, Messenger, Instagram messaging), we receive data according to the permissions you approve. We use this data solely to deliver the features you request. We do not sell Meta platform data. Our use of Meta data complies with the Meta Platform Terms and Developer Policies.

We do not sell your personal data. We may share data with trusted infrastructure providers (hosting, email, database, analytics) under strict confidentiality agreements, and with authorities when required by law.

We retain data only as long as necessary to provide services, meet legal obligations, or resolve disputes. Messaging and CRM data retention periods depend on your subscription settings and applicable law.

Depending on your location, you may have the right to access, correct, delete, restrict, or export your personal data. You may also withdraw consent where processing is consent-based.

To delete data associated with a Meta/Facebook login, you can remove our app from your Facebook settings or use our data deletion process.

We provide an automated data deletion callback for Meta platform users. Visit our Data Deletion page for instructions and status tracking.

We implement technical and organizational measures including encryption in transit, access controls, and secure credential storage. No method of transmission over the Internet is 100% secure.

Your data may be processed in Egypt or other countries where our service providers operate. We take steps to ensure appropriate safeguards are in place.

Our services are not directed to children under 13 (or the minimum age required in your jurisdiction). We do not knowingly collect data from children.

We may update this policy from time to time. Material changes will be posted on this page with an updated date.

For privacy questions or requests: info@puraegypt.com